LOUELLE DESIGN STUDIOVENDOR SPOTLIGHT

Another vendor spotlight with the amazing Ashley & Andrea of Louelle Design Studio in Rochester, NY.  Ashley & Andrea are the creatives behind the boutique design studio.  Follow along below to learn a little bit more about them and what they do and also see some of their amazing invitations from real clients.   

WHO WE ARE AND WHAT WE DO:

“We are custom design studio specializing in artisan wedding and event invitations. Our focus is on the people behind the event. Each invitation is created to embody their story. We want receiving them to be an experience and to slow the moment. These moments are born from careful collaborative design work and through hand crafting each element. Paper may be hand torn, illustrations and paintings are always original, and text is letterpress on our vintage Chandler & Price. We want these pieces to become new heirlooms; a memory of this time you celebrated your love.”

WHY AND HOW WE DO WHAT WE DO:

“We grew up surrounded by art and fine craft. Art was in our everyday objects, from the candlesticks, to our grandparents’ handwriting, to the works that hung on our walls. It seemed only natural that art and fine craft would be a part of our written communication. We want to spread the notion that incorporating artisan work in both your everyday and your special moments is good for the heart, brain, and soul. And what better way to do so than by sending a beautiful invitation to gather and celebrate?”

ADVICE TO COUPLES:

“You want your invitations to be beautiful, but they also need to be functional! Make sure you work with a professional that is thorough and able to convey all needed details so that both you and your guests receive all the information needed. Throwing a large celebration can be very overwhelming and there are many aspects of creating a wedding invitation that you may not have considered. Your stationer is there to guide you through this process smoothly. Planning your wedding should be a fun exciting experience and having a professional at your side can help relieve any stress that you may feel creeping up.”

FAVORITE TRENDS AND WHY GO CUSTOM: 

“Our favorite trend is to be true to you. A traditional elegant wedding invitation is always in style, but not for everyone. Thinking outside the box can result in a stunningly personal expression of who you are as a couple. Working with a custom invitation designer allows you to get just that. We love taking the story of “you”, learning about its quirks and uniting elements, and using that in your invitation. Maybe you met on an airplane, you call each other “lamb”, or your trips to the Adirondacks feed your strong bond. We want to imbue your wedding paper with these moments in a timeless and meaningful way. There will be only a few tangible keepsakes from your wedding, and one of them is your invitation, so truly you are investing in a forever piece that captures this moment in your adventure together.”